Cinematic tables of contents
Set the tone
Imagine if these kinds of web presentations coud happen right in the player app, where people actually listen to podcasts:
Podcast series like Serial and S-Town put a lot of work into their websites. There, they have elaborate presentations of their shows. Only problem is no one listens to podcasts on websites. Timeline brings beautiful illustrations into podcast players and opens up new possibilities for storytelling.
An episode at a glance
A Timeline gives listeners a way to see what's in an episode at a glance:
Some of the content types that can be added to an episode's timeline:
Episodes can be divided into chapters. For example, This American Life is typically presented in distinct segments: Intro, Act 1, Act 2, Act 3, etc. With Timeline chapters, listeners can share and discuss individual segments on social media, jump to any part of the episode that catches their eye.
Each chapter can have a title, description and image.
The magazine treatment for audio programs.
Labels or bookmarks for any section. For example, publishers can mark each of the questions asked by the interviewer so listeners can easily navigate an interview, be reminded of what they’ve just learned and/or share their favorite parts.
iTunes has an audiobook feature, but doesn't really bother with chapters. Below is a 20-hour book on one tiny progress bar. Click on it at your own peril!
Audible does better, but the chapter numbers often don't align with the actual chapters. Chapters are kind of mysterious without at least a title.
Timeline Notation allows for tables of contents with all the features of printed books, including sections within sections, images, titles and descriptions.
Timeline is not a competitor to Audible and Apple. It is a format designed to integrate into their apps.